Doggone tired of writing fresh content?
But what else can you do to keep in contact?
Ah, yes, the promise of technology to make our world smaller:
“Let us communicate with our prospects and customers so we develop a closer relationship that builds ever-increasing trust. We’ll send newsletters, email updates, add new blog posts once a day …”
And the promise becomes the reality of a daily creative chore:
Constant Contact. And constant deadline. Vertical Response. But you need to get something out to get even the tiniest horizontal response back.
You can write your content yourself. You can balloon your budget by hiring writers just like a newspaper or magazine.
Or, you can find a much better way, and you’ll have a ton of things to say.
What do you think the solution is? Post your comment now:
Related posts:
{ 5 comments… read them below or add one }
Writing content yourself isn’t such a chore if it gets maximum distribution. Getting your content onto blogs and article aggregation sites with re-post permission is an effective way to get each message into multiple channels.
Or, some sharp programmer with an artificial intelligence background can create a program that automatically generates articles and blog posts that match your writing style. Just set the timer to publish every six hours and you’re done! Maybe I’m being facetious with that idea.
I can definitely relate to the…. “lets try to post to the blog one time per day.” Ha! Even if you have 10 people in the office it gets a bit difficult to get a blog post written once a week.
Tony,
There is automatic article writing software, but you still need to feed it something to work with. So, unfortunately, whether you have warm bodies with a pulse or cold software, it does come back to the chore of coming up with fresh content.
Is it a macro software program? I have to admit, you have my attention on this one Bill. When do we get to learn what it is?
Ed
Ed,
Instead of giving the answer away …
First: Let’s use some examples, all of which work with the issue of creating content, to help you dig a little deeper for the bone I buried:
Second: where do they get their content? Sure, the big boys can pay bigger bucks,
but can you get tons of content for chump change?
Third: can you actually reverse the money flow, getting both content and money coming to you?
Any ideas yet?